SAG, AFTRA Team for Ad Talks

The Screen Actors Guild and the American Federation of TV and Radio Artists have agreed to negotiate jointly on their new broadcast commercials pacts.

The decision essentially resurrects — strictly for the commercials talks — the labor organizations’ traditional Phase One collective bargaining relationship that was abandoned for their respective negotiations on their primary film and TV contracts with studios and networks. AFTRA has accepted its own new terms for its next film and TV pact, while SAG has been caught in a protracted standoff in its contract talks with the Alliance of Motion Picture & Television Producers.

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