Ratings: Just What Dr. Oz Ordered

It looks like Sony Pictures Television could very well have something here.

Based on the overnight results from Nielsen Media Research, new talker Dr. Oz matched its Monday opener, with a 1.7 household rating. That beat both the lead-in and year-ago time period averages (1.4) by a noticeable 21 percent. 

While it is normally a positive to match both benchmarks, the double-digit growth is a refreshing change (and good news for first-run syndication).  

 

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in