Ovation's February distribution deal with AT&T U-Verse has started bearing fruit: with distribution now in the low 50 millions, the network has enough breathing room to start talking original programming.
The network's executives yesterday talked up A Chance to Dance, its first original show, and a potential candidate for next year's slate, The Art Factory. Ovation is looking to Saturday evenings for premieres of Chance and acquisitions like a European adaptation of Aussie novelist TIm Winton's Cloud Street, with svp of programming and production Kris Slava justifying the choice of evening (traditionally the least-watched night in television) as a slot that "has always been an opportunity for small networks."
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in