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Two years after it began transacting all of its advertising under a single, companywide portfolio, NBCUniversal has unveiled another major reorganization of its ad sales teams.
In the changes, which Linda Yaccarino announced to her staff today, NBCU's chairman of ad sales and client partnerships is merging the linear and digital advertising sales teams. Those teams will now be embedded together in the company's agency-focused lifestyle, news, Hispanic, entertainment and sports content groups. The current group leaders will remain the same: Laura Molen (lifestyle), Mike Rosen (news and Hispanic), Dan Lovinger (entertainment) and Seth Winter (sports).
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