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NEW YORK NBC, of course, stood well above the Sunday competition, with Arizona versus Pittsburgh on Super Bowl XLIII at a very approximate 89.15 million viewers and a 33.3 rating/66 share among adults 18-49 for the prime-time portion of the game, based on the fast affiliate rating results according to Nielsen Media Research data.
But since the 6-7 p.m. hour is not factored in, these tallies are expected to rise into the low-to-mid 90-million viewer range.
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