Motorola today confirmed that it has added Anomaly to its roster of creative agencies, and that the shop’s first TV spot for its new client will appear on the Super Bowl.
The 30-second ad will air in the third quarter of the Feb. 7 game and feature a new Motoblur phone that has yet to go on sale, said a Motorola representative. The spot will also feature a celebrity that Motorola declined to identify.
Anomaly, an independent shop in New York, declined to comment.
The Schaumburg, Ill.-based
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in