Adweek Q&A With Mad Men's Alison Brie | Adweek Adweek Q&A With Mad Men's Alison Brie | Adweek
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Information Diet: Alison Brie

The 'Community' star and 'Mad Men' regular begins and ends her day with Twitter
Alison Brie Mad Men NBC's Community

Community's Alison Brie | Mitchell Haaseth/NBC

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What’s the first information you consume in the morning?
Twitter is the first information that I ingest in the morning. When there are important things happening, friends of mine who follow news feeds will report on it, so I find out about most major news on Twitter.

What do you read or watch or listen to at the breakfast table?
I like to have my breakfast in bed, and I use that time to watch the recorded shows on my TiVo. I seldom watch shows in real time—I’m always at work.

What occupies your mind in the car, on the subway, train, or bus?
I live in Pasadena, so it’s a bit of a commute to work. I listen exclusively to music in the car. I use that time to set my mood for the day, so depending on how I’m feeling, I might be listening to Matt & Kim or Arcade Fire or Kanye West or music from the 1930s.

Are you a TV junkie or on an airtime-restricted diet?
I’m really not a TV junkie… OK, I kind of am a TV junkie, but I’m much more of a movie junkie—my junk food is romantic comedies I’ve seen a million times.

If you’re a couch potato, what do you watch, and how: TV, laptop, or tablet?
I don’t like to watch TV shows on the computer unless I have to. I watch the whole NBC comedy lineup—Community, of course, and The Office, Parks and Recreation, and 30 Rock. When I’m on location—right now, I’m in Michigan shooting Five-Year Engagement—I tend to be a Bravo junkie. I’m a really loyal Real Housewives of New Jersey fan.

Before bed, do you bite into a novel, graze on Twitter, or fast until morning?
I usually go on Twitter. I like reading things that my followers say to me—that’s usually what keeps me up more than anything.

Which is more nutritious: print or Web?
Print definitely sounds more nutritious when you’re talking to other people, but I think that the Web can be nutritious too. You just have to weed through it.

Give us the skinny on your favorite app.
Words With Friends. It’s very addicting, and it spreads like the plague. I’ve been on two sets where one person starts playing it, and next thing you know, everybody’s playing everybody!

What’s your biggest digital indulgence?
I think it’s a tie between Netflix streaming and ordering movies and TV shows off Amazon. It’s dangerous—I think that I spend a lot of money, but I don’t realize it. I’m just like, “Of course, I want to buy this next season!”

With such a bloated media universe, how do you cut out the fat?
I tend to avoid most media outlets. So I just have to seek them out, and I try to choose wisely.