In a moment of hubris documented in his NBC special, Justin Bieber compared himself to the Beatles. And while the Canadian pop phenom certainly draws his share of screaming teenage girls, as a TV star he’s no Ringo.
According to Nielsen live-plus-same-day data, Part 1 of NBC’s two-hour concert special Justin Bieber: All Around the World on Wednesday delivered just 3.02 million viewers and a 0.9 rating in the 18-49 demo, making it the least-watched program on the Big Four.
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