FCC Eyes 80 Markets for DTV Awareness Push

The Federal Communications Commission has targeted 80 markets for a nationwide initiative to increase awareness about the upcoming transition to digital TV on Feb. 17, 2009.

The outreach plan, which includes holding a public event in each market, was revealed Monday (Aug. 18) during a press briefing held early this afternoon in Washington, D.C.

Also next week, beginning Sept. 8 at noon, Wilmington, N.C. will serve as a test market for the DTV transition. Broadcasters will transmit all their commercial programming on digital channels only and provide information about the DTV transition on the analog channels, directing consumers to options they can pursue to receive digital broadcasts.

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