ESPN Shows Tennis Love, Picks Up U.S. Open

ESPN has picked up the rights to televise the U.S. Open, signing a six-year deal with the United States Tennis Association valued at approximately $135 million to $140 million.

USA Network, which has been the cable home of the U.S. Open for the last 25 years, will close out its stewardship of the tournament this summer, having decided that the event no longer played a part in its prime-time programming strategy.

Jeff Gaspin, president and COO of the Universal Television Group, told Mediaweek that while the U.S.

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