ESPN Deportes Radio Inks Deal With Soccer United

ESPN Deportes Radio announced Thursday (Dec. 18) it has reached a multi-year agreement with Soccer United Marketing. The deal gives the Spanish-language radio network exclusive broadcast rights to InterLiga, the eight-team Mexican club tournament that determines two qualifiers to the Copa Libertadores.

ESPN Deportes will begin its exclusive coverage Jan. 2 with its first game featuring Toluca vs. Morelia from Frisco, Texas.

Coverage will include a one-hour pregame and postgame show every gameday and will be broadcast on 30 ESPN Deportes Radio affiliates in some of the nation’s largest Hispanic markets such as Los Angeles, Miami, Dallas and Phoenix.

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