Citadel Drops 'ABC Radio Networks' Brand Name


Marking the end of an era in network radio, Citadel Broadcasting, owner of ABC Radio Networks, has dropped the heritage network radio name and renamed the network Citadel Media.

The name change, announced Thursday (April 2) was inevitable when Citadel Broadcasting acquired ABC Radio's portfolio of stations and ABC Radio Networks in 2007. And with the passing of the legendary Paul Harvey, who has been associated with the ABC Radio Networks brand for decades, there were probably fewer reasons to keep the name.

While it may be giving up brand recognition, Citadel Media, with 4,400 affiliates reaching 110 million weekly listeners, still represents some of the biggest programming brands in network radio, including ABC News Radio and ESPN Radio, via longterm contracts that were inked during the Citadel/ABC Radio deal.

Citadel Media also has a solid syndication lineup including Kidd Kraddick, Tom Joyner via a partnership with REACH Media, Sean Hannity, via a partnership with Clear Channel-owned Premiere Radio Networks. Recent syndication additions include Mike Huckabee, Perez Hilton, Joe Scarborough, Brian McKnight, Rick Dees and Tom Kent to the Citadel lineup.

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