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Like a big star who undergoes a few nips and tucks before a big moment in front of millions, CBS is freshening up the CBS Sports logo before its Super Bowl 50 close-up on Sunday. The logo, which debuted in 1981, has been updated for the first time in 35 years.
CBS Sports' new logo, which the network rolled out this week in the lead-up to Sunday's Super Bowl 50, is part of a new on-air graphics look for CBS Sports and CBS Sports Network.
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