CBS: 46% of TV Audience Watch Net's Shows Online

NEW YORK CBS has provided more evidence to support the oft-repeated theory that streaming full-length episodes of prime-time series is mostly additive for broadcast networks and does little to threaten TV viewing.

According to a new report issued by CBS Interactive, slightly less than half of the network’s online audience (46 percent) primarily views their favorite shows online, and most say that the wide availability of these shows across the Internet does not impact their TV viewing.

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