TORONTO Canada’s federal cabinet is considering the creation of a $120 million-plus fund to help rescue local TV operations at private broadcasters such as CTV and Canwest Global as their ad revenue tanks in hard times.
Stephen Waddell, national executive director at Canadian actors union ACTRA, welcomed the small-market TV station lifeline Wednesday, but warned Ottawa not to relax Canadian-content obligations.
“If the government or regulator takes that awful step, our broadcasters will be indistinguishable from the U.S.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in