Super Bowl’s viewership numbers have been on a roll — but will the Saints set them back?
Could Super Bowl XLIV become the most-watched Super Bowl in history? With game time less than a week away (Feb. 7, CBS), the answer to that question is being debated among analysts and researchers. Some believe the mix of this year’s huge, post-season NFL ratings coupled with spreading HDTV technology and a population focused on cheaper forms of entertainment (it doesn’t get any cheaper than free TV) could indeed drive the game to new heights.
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