Beijing Summer Olympics Most-Watched Event in U.S. History | Adweek Beijing Summer Olympics Most-Watched Event in U.S. History | Adweek
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Beijing Summer Olympics Most-Watched Event in U.S. History

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Based on the first 16 days, The 2008 Summer Olympics from Beijing has reached a record 211 million average viewers who have watched at least some portion of the games on the networks of NBC Universal, according Nielsen Media Research data.