Baseball Ignites Fox on Saturday

THE PROGRAMMING INSIDERMonday, October 25, 2010 Primetime Ratings:Friday and Saturday Results Ratings Box:What’s Hot/What’s Not On the Air Tonight:Prime-Time Programming Options TV Tidbits:Notes of Interest TV Trivia Time:Substitute Teacher _______________________________________________________________________ Prime-Time Ratings:Friday and Saturday Results Friday 10/22/10Note: The following results are based on the fast affiliate ratings (Live Plus Same Day data). HH Rtg/ShrCBS 5.8/11ABC 2.8/ 5NBC 2.8/ 5Fox 1.7/ 3CW 1.4/ 3 -Total Viewers:CBS: 9.28 million, ABC: 4.30, NBC: 3.96, CW: 2.48, Fox: 2.45 -Adults 18-49:CBS: 1.7 rating/6 share, ABC: 1.2/ 4, CW: 1.1/ 4, NBC: 0.9/ 3, Fox: 0.7/ 2 -------------------- Note: Any prior rating results are based on the final nationals. Since the level of DVR penetration has increased from 33 percent at this same point last year to approximately 38 percent at present, the overall results may be negatively impacted. ---------- -Friday’s Winners:CSI: NY (CBS), Blue Bloods (CBS) -Friday’s Losers (excluding repeats):School Pride (NBC), Dateline (NBC), The Good Guys (Fox) ---------- -Note: Any prior rating comparisons are based on the live plus same day ratings. ---------- -Ratings Breakdown:It was another overall Friday victory for CBS, with a first-place finish in both total viewers and adults 18-49. But just a 1.7 rating in the demo for the dominant network is an ongoing cause for concern. Of note for The CW was a third-place finish among adults 18-49 ahead of NBC and Fox, and a first-place ranking in target adults 18-34 (1.1/ 4) and persons 12-34 (1.0/ 4). It really is a shame still reliable Smallville is exiting this spring. CBS opened the evening on a top-rated note care of relocated Medium at 6.52 million viewers and a 1.4 rating/5 share among adults 18-49 at 8 p.m. But one year earlier, former occupant Ghost Whisperer was considerably stronger at 8.59 million viewers and a 2.1/ 7 in the demo on Oct. 23, 2009. So, not every winner is necessary a “winner.” CBS also dominated the 9-11 block with its combination of veteran CSI: NY (Viewers: #1, 10.26 million; A18-49: #1, 1.9/ 6) and Blue Bloods (Viewers: #1, 11.07 million; A18-49: #1, 1.8/ 6), which has clearly earned its full season renewal stripes. While CSI: NY has lost steam since moving from the Wednesday 10 p.m. hour, its performance is still worthy of accolades on considerably lower HUT level Friday. ABC filled the 8 p.m. hour with another repeat of No Ordinary Family (Viewers: #2, 3.66 million; A18-49: #2, 0.9/ 3), followed by the return of Primetime: What Would You Do?, an encore telecast, at 4.04 million viewers (#3) and a 1.3/ 4 in the demo (#2) at 9 p.m. Secret Millionaire, which was scheduled for Friday at 8 p.m., has been delayed until March when it steps in for six weeks for Extreme Makeover: Home Edition. And upcoming Dana Delany drama Body of Proof, which was supposed to occupy the Friday 9 p.m. time period, has been pushed back until midseason. Next week, Primetime: What Would You Do?, a Mr. TV favorite, officially opens the new season at 9 p.m. ABC capped off the evening with veteran 20/20 at a second-place finish in both total viewers (5.21 million) and adults 18-49 (1.5/ 5) at 10 p.m. Over at NBC, week two of inspirational reality hour School Pride was not so inspirational in the ratings, with a mere 2.76 million viewers (#3) and a 0.7/ 3 among adults 18-49 (#4t) at 8 p.m. Last week it launched with a similarly disappointing 2.90 million viewers and a 0.9/ 3 in the demo on Oct. 15. School Pride led into Dateline, which scored a modest 4.47 million viewers and a 1.1/ 4 among adults 18-49 from 9-11 p.m. Here is the half-hour breakdown: Dateline (NBC) 9:00 p.m. – Viewers: 3.94 million (#2), A18-49: 0.9/ 3 (#3) 9:30 p.m. – Viewers: 4.26 million (#3), A18-49: 1.3/ 4 (#2)10:00 p.m. – Viewers: 4.61 million (#3), A18-49: 1.0/ 3 (#3)10:30 p.m. – Viewers: 5.09 million (#3), A18-49: 1.2/ 4 (#3) The CW remained consistent care of the final season of Smallville (Viewers: #5, 2.48 million; A18-49: #2, 1.0/ 4) and compatible Supernatural (Viewers: #5, 2.48 million; A18-49: #3, 1.1/ 4). But Fox dipped to last-place with its line-up of a repeat of House (Viewers: #4, 2.58 million; A18-49: #4t, 0.7/ 3) and waiting-to-be axed dramedy The Good Guys (Viewers: #5, 2.33 million; A18-49: #5, 0.6/ 2). With Smallvile leaving, chances are Supernatural will move to the Friday 8 p.m. anchor spot next season. Source: Nielsen Media Research data ---------- Saturday 10/23/10Note: The following results are based on the fast affiliate ratings (Live Plus Same Day data). HH Rtg/Shr Fox 5.9/11ABC 3.9/ 7CBS 3.5/ 6NBC 2.5/ 5 -Total Viewers:Fox: 10.15 million, ABC: 6.27, CBS: 5.44, NBC: 3.91 -Adults 18-49:Fox: 3.0 rating/9 share, ABC: 2.1/ 7, CBS: 1.2/ 4, NBC: 0.8/ 3 --------------- Note: Any prior rating results are based on the final nationals. Since the level of DVR penetration has increased from 33 percent at this same point last year to approximately 38 percent at present, the overall results may be negatively impacted. --------------- -Saturday’s Winners: National League Championship Series, Game 6 (Fox) -Saturday’s Losers (excluding repeats):Outlaw (NBC) ---------- -Ratings Breakdown:Game six of The MLB National League Championship Series on Fox stood well above the competition, proving there is an available audience on Saturday. The San Francisco/Philadelphia match-up averaged an approximate 10.15 million viewers and a 3.0 rating/9 share among adults 18-49 in primetime, which is considerably higher than regularly scheduled occupants Cops and America’s Most Wanted. Keep in mind, as always, that results for any live sporting event are always approximate. Here is the half-hour breakdown: NLCS, Game 6 (Fox) – San Francisco at Philadelphia 8:00 p.m. – Viewers: 10.66 million (#1), A18-49: 3.1 rating/11 share (#1) 8:30 p.m. – Viewers: 10.86 million (#1), A18-49: 3.2/10 (#1) 9:00 p.m. – Viewers: 9.76 million (#1), A18-49: 2.8/ 9 (#1) 9:30 p.m. – Viewers: 9.62 million (#1), A18-49: 2.8/ 9 (#1)10:00 p.m. – Viewers: 10.23 million (#1), A18-49: 3.0/ 9 (#1)10:30 p.m. – Viewers: 9.75 million (#1), A18-49: 2.9/ 9 (#1) Second in both categories was ABC care of Saturday Night Football at 6.27 million viewers and a 2.1/ 7 among adults 18-49. Considering this faced baseball, the college match-up is a respectable performance. Here is the half-hour breakdown: Saturday Night Football (ABC) 8:00 p.m. – Viewers: 4.91 million (#2), A18-49: 1.5/ 5 (#2) 8:30 p.m. – Viewers: 6.41 million (#2), A18-49: 2.1/ 7 (#2) 9:00 p.m. – Viewers: 6.05 million (#2), A18-49: 2.0/ 6 (#2) 9:30 p.m. – Viewers: 6.02 million (#3), A18-49: 2.0/ 6 (#2)10:00 p.m. – Viewers: 6.59 million (#2), A18-49: 2.3/ 7 (#2)10:30 p.m. – Viewers: 7.62 million (#3), A18-49: 2.8/ 9 (#2) Elsewhere, third-place CBS populated the night with repeats of NCIS: Los Angeles (Viewers: #3, 4.86 million; A18-49: #3, 1.0/ 3) and Criminal Minds (Viewers: #3, 5.46 million; A18-49: #3, 1.2/ 4) from 8-10 p.m., followed by a riveting installment of 48 Hours Mystery at 6.00 million viewers (#3) and a 1.4/ 4 among adults 18-49 (#3) at 10 p.m. Cellar-dweller NBC capped off the night with another burn-off episode of Outlaw (Viewers: #4, 3.26 million; A18-49: #4, 0.5/ 2 at 8 p.m.), and repeats of Law & Order: Los Angeles (Viewers: #4, 3.60 million; A18-49: #4, 0.7/ 2) and Law & Order: SVU (Viewers: #4, 4.97 million; A18-49: #4, 1.2/ 4) from 9-11 p.m. Source: Nielsen Media Research data (R = repeat) ------------------------- Note: The metered market (overnight) rating results for Sunday, October 24 were not available at press time. But visit www.pifeedback.com by approximately noon for the fast affiliate results. Source: Nielsen Media Research data____________________________________________________________________________ Ratings Box:What’s Hot/What’s Not -Top Notch Jersey Shore:Season two of MTV sensation Jersey Shore concluded on Thursday, October 21 with a hefty 6.1 million viewers and a 3.1 rating among adults 18-49 at 10 p.m., finishing first among all cable networks. For the season, Jersey Shore finished 5.8 million viewers and a 5.7 rating among key persons 12-34, which is a record in the demo for MTV. -Above Average 2010 MLB Playoffs on TBS:TBS’ coverage of the 2010 Major League Baseball playoffs overall averaged 5.63 million viewers -- nine percent above 2009 postseason coverage. Growth demographically was as much as 15 percent among men 18-34 (785,000). Source: Nielsen Media Research data____________________________________________________________________________ On the Air Tonight:Prime-Time Programming Options Monday 10/25/10 ABC: 8:00 p.m. Dancing With the Stars (two hours)10:00 p.m. Castle CBS: 8:00 p.m. How I Met Your Mother 8:30 p.m. Rules of Engagement 9:00 p.m. Two and a Half Men 9:30 p.m. Mike & Molly 10:00 p.m. Hawaii Five-O NBC: 8:00 p.m. Chuck 9:00 p.m. The Event 10:00 p.m. Chase Fox: 8:00 p.m. House (R) 9:00 p.m. Lie to Me CW: 8:00 p.m. 90210 9:00 p.m. Gossip Girl _____________________________________________________________________ TV Tidbits:Notes of Interest -CW Renewals:The CW has picked-up freshman dramas Hellcats and Nikita, and veteran drama One Tree Hill, for the remainder of the season with a back-end order for nine additional episodes each. To-date, 12 freshman series have now received full season orders, including NBC’s The Event, Chase, Law & Order: Los Angeles and Outsourced; Fox’s Raising Hope; and all five of CBS’ new entries -- Mike & Molly, Hawaii Five-O, The Defenders, $#*! My Dad Says and Blue Bloods. -Mama Partridge Shops Reality Project:Partridge Family matriarch Shirley Jones, 76, and real-life hubby Marty Ingels, 74, are shopping a non-scripted project from Fremantle that would feature the pair in their everyday lives. No specific deal has been closed yet but there is rumored interest. -A New Chapter in the Battlestar Galactica Franchise:Syfy is ordered a two-hour pilot for a new Battlestar Galactica series called Battlestar Galactica: Blood & Chrome, which will take place in the 10th year of the first Cylon war. Production is expected to begin in Vancouver in early 2011. -Fox in November 2010:Networks and advertisers are less reliant on the Nielsen sweep measurement periods than they were in the past. But November 2010 does officially begin on Thursday, Oct. 28 and here are the highlights from Fox’s programming slate: Season Premieres:-Human Target: Wednesday, Nov. 17, 8 p.m. ET (new day) Sports-Baseball World Series, Game 2: Thursday, Oct. 28, 7:30 p.m. ET-Baseball World Series, Game 3: Saturday, Oct. 30. 6:30 p.m. ET-Baseball World Series, Game 7: Thursday, Nov. 4, 7:30 p.m. ET (if necessary) Guest Stars:-Gwyneth Paltrow on Glee: Tuesday, Nov. 16, 8 p.m. ET-Wayne Knight on Bones: Thursday, Nov. 18, 8 p.m. ET-Carol Burnett on Glee: Tuesday, Nov. 23, 8 p.m. ET Miscellaneous:-Hell’s Kitchen: Wednesday, Nov. 3, 8 p.m. ET (100th episode)-The Simpsons – “Treehouse of Horror XXI” – Sunday, Nov. 7, 8 p.m. ET-Amber Tamblyn (Joan of Arcadia) joins House in a multi-episode arc beginning on Monday, Nov. 8, 8 p.m. ET ______________________________________________________________________ TV Trivia Time:Substitute Teacher Peggy Hill on long-running animated sitcom King of the Hill sometimes filled in as a teacher at the local middle school. What subject did she teach? a) Englishb) Mathc) Scienced) Social Studiese) Spanish The answer to Friday’s question… Which sitcom holds the record for the most number of consecutive Emmy wins for Outstanding Comedy Series? a) All in the Familyb) Cheersc) The Dick Van Dyke Showd) Frasiere) The Mary Tyler Moore Show Is: d) Frasier, which won for each of its first five seasons on the air. All together now… Hey baby, I hear the blues a-callin', Tossed salad and scrambled eggs Oh My Mercy (alt: Quite stylish.) And maybe I seem a bit confused, Yeah maybe, but I got you pegged! Ha, Ha, Ha, Ha! But I don't know what to do with those tossed salads and scrambled eggs. They're callin' again. -Current kudos goes to:Steve Albright, Gerry Bixenspan, Barbara Bloomfield, Russell Chapman, Larry Collins, Reid Davis, Beth Gelfond, Maureen Goldman, Bob Ingersoll, Synda Kollman, Steven Kurtzer, Stephen LaRue, Rick Locke, Michelle McAleer, Alan Perris, Greg Phelan, Colleen Roth, Anthony Salerno, Russell Schwartz, Michelle Stanton, Bruce Starin, Meredith Wayne

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Baseball Ignites Fox on Saturday

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