One of the most surprising revelations in a call today with interim Al Jazeera CEO Ehab El Shihabi and president of newsgathering Kate O'Brian was that, unlike its more ad-heavy competitors, Al Jazeera America will have only six minutes per hour of commercials when it launches on Tuesday at 3 p.m.
El Shihabi described the limited advertising as "one of our key competitive advantages," emphasizing the company's commitment to serious news over punditry and movie stars at O'Charley's.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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