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Often, the hardest thing about retaining fans is preventing them from forgetting about a TV show when it’s off the air. One way to combat that problem? Don’t give up your weekly appointment with viewers between seasons.
That’s the plan with ABC Family’s hit Pretty Little Liars, which wrapped its third season on Tuesday night with (spoiler alert!) love triangles, kisses, dead bodies and other cliffhanger-worthy intrigue. As soon as the episode was over, fans were directed to check out Pretty Dirty Secrets, an eight-part Web series which will debut new episodes at 8 p.m.
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