Yesterday's World Cup Final Was the Most Talked-About Sports Event Ever on Facebook

Generated more posts than the 2013 Super Bowl

The 2014 FIFA World Cup Final yesterday between Germany and Argentina was the most talked about sporting event ever on Facebook, as 88 million people had over 280 million game-related interactions (posts, likes, and comments), easily breaking the previous record set by the 2013 Super Bowl of 245 million interactions.

The most-discussed players during the match were Argentina's captain, Lionel Messi, and German substitute Mario Goetze, who scored the game-winning goal. U.S. Facebook users led the way with the most interactions at 10.5

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