Yahoo, Silverman's Electus Ink Partnership

Yahoo has announced a new partnership to produce multiple originally branded entertainment series with IAC’s digital content studio Electus, which was founded by former co-chairman of NBC Entertainment Ben Silverman.

Silverman of course left NBC last July after a tumultuous run to launch Electus, which has been billed as a next generation content studio. The Yahoo deal marks the first major project for the fledgling division of IAC, which operates Web properties ranging from Ask.com to Evite to College Humor.

Details

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in