Yahoo! Launches Another Reorg
NEW YORK Yahoo! has initiated another company-wide reorganization as the embattled portal continues to seek an effective management structure and executive hierarchy.
The Sunnyvale, Calif.-based Web giant, which recently fought off a takeover attempt by Microsoft before inking a controversial search partnership with rival Google, said it is forming three new groups: an audience products division, a similar U.S.-based product and advertising division and a data-focused insights strategy group.
Longtime Yahoo! executive Ash Patel, previously head of the company’s platforms and infrastructure group, will lead the new products division, while rising star Hilary Schneider, who helmed the global partner solutions unit, will lead the U.S.-centric
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