Web Ad Spending Continues Ascent
Online ad spending continues to climb at a healthy pace, though the revenue numbers recorded during first quarter of 2008 snapped a 13-quarter streak of record growth.
Internet advertising hit $5.8 billion in the first quarter, the second largest spending period ever, according to the latest Interactive Advertising Bureau report, which is compiled in conjunction with PricewaterhouseCoopers. During the fourth quarter of 2007, the industry pulled in $5.9 billion, it
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in