Twitter Reboots; Adds Video, Pics Option | Adweek Twitter Reboots; Adds Video, Pics Option | Adweek
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Twitter Reboots; Adds Video, Pics Option

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Twitter on Tuesday (Sept. 14) unveiled a significant redesign—including a new option for users to post videos and photos via the increasingly popular social media site.

Going forward, users will still encounter the familiar 140-character messages in their Twitter streams. But integrated in those streams will be full-sized videos and pictures.

To facilitate the ability to embed visual imagery, Twitter has inked a slew of deals with media and technology companies, including YouTube, Flickr, UStream, Vimeo and Justin.tv.

In addition to video and photos, Twitter now packs more information onto its home page. For example, a details pane alongside a users Tweet stream provides details on an individual Tweet’s author, the tweet’s subject, or where the tweet was sent from.

The overhauled Twitter.com will roll out gradually over the next several weeks, said officials.