Tom Hanks is pushing a new Web talk series—a really short talk show.
Hanks and partner Gary Goetzman’s production firm, Playtone (Mama Mia), have inked a deal with Lexus’ content venture LStudio to launch The Three Minute Talk Show. The Web series is a high-speed version of a traditional talk show produced exclusively for the Web. It will feature guest interviews and band performances.
Comedian Barry Sobel (Revenge of the Nerds II: Nerds in Paradise) and actor Fred Willard have signed on as the hosts of The Three Minute Talk Show. The first two episodes premiered on Lstudio.com on Wednesday (Jan. 26), and new episodes will be posted each Wednesday going forward.
To get the series off the ground, Hanks and his team have lined up a slew of notable guests, such as Two and a Half Men’s Jon Cryer, Breaking Bad’s Bryan Cranston, Jackass’ Johnny Knoxville, Glee’s Mike O’Malley and Hanks himself.
Lexus is looking to use Hanks’ name and the show to help establish LStudio.com as an entertainment destination. The company has scored some Web series success already, including Web Therapy, starring Lisa Kudrow, which is headed to Showtime.