Scripps Pitches Web Shows With Vanilla Ice and Rev Run

Also discloses interesting online data

At Scripps Networks Interactive's first NewFronts presentation, the media company brought out DIY Network stars Vanilla Ice and Rev Run, Food Network celebrity chef Bobby Flay and a few other members of its not-quite-marquee talent pool.

Perhaps more importantly, Scripps trotted out a handful of intriguing numbers for potential advertisers to chew on at its midtown Manhattan event, but more on that in a bit.

SNI will offer 125 new Web series this year, including Salvation Star, a spinoff of the Food Network's Food Network Star series where former contestants get another shot—but only online this time.

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