Reddit's Pick for New Ad Leader Shows the Site Is Getting Serious About Mobile

Hires Zubair Jandali away from Google

Reddit's ad team has a new leader as the "Front Page of the Internet" forges ahead with a mobile and marketing push. The company hired Zubair Jandali from Google, who started this month as Reddit's first vp of sales.

Jandali had been with Google since 2009 when the company bought ad network AdMob, where he also worked. His hiring is yet another sign Reddit is serious about developing a mobile advertising presence.

Reddit recently bought Alien Blue, the app that lets readers access Reddit on mobile, to hone a more sophisticated approach to smartphones and tablets.

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