Please, Hammer, Don't Search 'Em

The '90s hip-hop star takes on ... Google?

Heads up, Larry and Sergey. Hammer is about to come down on you.

Stanley Kirk Burrell, better known as the ‘90s hip-hop icon with the baggy, shiny pants and a cocksure, can-do attitude, has shaped for himself a 21st century media image steeped in cult allure: spectacularly imploded pop star, mixed martial arts talent manager, cash-for-gold TV spokesman—and tech entrepreneur. People have responded. More than 2.25 million follow him on Twitter.

His latest venture is WireDoo, a Web platform that Hammer announced at the Web 2.0

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in