NYT Explores New Twitter Search Products

The New York Times has big plans for Twitter.

The venerable news organization is exploring plans to build search products which can sift through thousands of Twitter feeds and pull together commentary on specific narrow topics. According to Martin Nisenholtz, senior vp of digital operations for The New York Times Company, the company has built such a product for its popular fashion-themed blog The Moment which aggregates Twitter commentary from both editors and readers related to the high-end fashion world.

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