Ning Introduces 'Engagement System'
The social media technology company Ning has launched a set of tools designed to help publishers and social community leaders to identify their most popular users—and potentially turn them into brand advocates.
The much hyped company, which is in the midst of transforming itself into subscription-based social services platform—has introduced what it’s calling the Ning Engagement System. Individuals and groups that use Ning to host social communities on the Web, which range from media personalities like Ellen DeGeneres and Martha Stewart to bands like Linkin Park, can now track what content drives the most traffic within their network.
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