Nielsen: Women More Ravenous for Music Sites
NEW YORK Whether checking on rapper Fabolous’ health scare or Alicia Keys love life, women are far more likely to be heading to music news or listening sites than men, according to Nielsen NetView data.
In August, women made up 56.1 percent of the Web traffic to music sites. Overall, music sites pulled in 42.5 million unique female visitors last month.
While it might seem like young girls would be scouring sites for the latest news on the Jonas Brothers, it is actually women 35-60 who make up about a third of visitors to music sites.
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