Nexstar, LSN Strike Local Mobile Pact
Nexstar Broadcasting Group announced Tuesday (Feb. 9) an agreement with LSN Mobile Local Wireless to bring its 33 local community Web portals to mobile users. The new capability puts Nexstar’s local content, including video, on-demand video, geo-targeted weather updates and tweets on video-enabled mobile devices.
As part of the partnership with LSN Mobile, Nexstar plans to offer wireless apps for the iPhone, Blackberry, Droid and other smartphones, along with SMS/text-messaging to deliver geo-targeted mobile alerts for breaking news, weather, sports scores and more.
Launched
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in