NBC Sports and Yahoo Are in League

Yahoo to share in stream of live NFL games

NBC Sports and Yahoo announced a deal on Sunday that gives NBC's digital and television properties access to Yahoo's sports reporting, and lets Yahoo in on some of NBC's marquee properties including the the holy grail: live streaming of Sunday Night Football online, as well as the NHL Game of the Week. Both NBC Sports and Yahoo Sports will maintain separate sites, but the two organizations will collaborate on news and events coverage on NBC's online and on-air coverage.

Notably, the companies' statement to press prominently mentioned fantasy sports, as well as college content.

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