Hip Venture Company Creates HipChicas.com

The independent media startup Hip Venture Company, Inc. has rolled out HipChicas.com a virtual world aimed at tween Latina girls.

The Web-based world, which will be subscription-based, will enable girls aged seven to 14 to create avatars and engage with other kids across the globe while following the adventures of a fictional band, the Hip Chicacs. Using custom instant messaging tools on the site, users will be able to communicate in English and Spanish, as well as Portuguese and French while they visit virtual representations of real world locales, including Mexico, Los Angeles, Puerto Rico, New York, Cuba and Miami Beach.

Hip

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in