If you want to listen to Andy Roddick as he Periscopes the U.S. Open in the coming days, Grey Goose vodka and Chase are making it happen for you.
Roddick, who won the New York-based tennis championship in 2003 but has since retired, will tweet from his Twitter account with the #USOpen hashtag to push tune-in for the livestreaming. The effort from the brands is part of a larger ad buy that includes promoted tweets and Twitter Amplify preroll.
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