GoPro Shows How a Cool Soundtrack (and Adorable Dog) Makes Instagram Video Better

A canine's trip to the beach

Four out of the 10 best-in-category branded Instagram videos from Jan. 12 through Jan. 18 didn't include sound. And while the social platform is inherently visual first and foremost, GoPro demonstrates that the right music and background noise can make 15-second clips even more enjoyable.

The high-tech camera marketer strapped one of its devices on the back of a dog named Walter (who appears to be a labrador) and captured the canine's sprint to a nearby beach, where he jumped into the ocean.

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