Google to Launch New Third-Party Commenting Platform | Adweek Google to Launch New Third-Party Commenting Platform | Adweek
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Google to Launch New Commenting System

Strategy planned to challenge Facebook, improve search, bolster use of Google+
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Google is on the move again. The Internet giant is said to be working on a Web commenting system, aimed at challenging Facebook's ubiquitious commenting platform, according to TheNextWeb.com.

The strategy for the platform is that the comments will somehow be connected to various Google product, including its search engine and fledgling social network Google+.