Forbes 100 Most Powerful Women Includes Tech, Media Titans | Adweek Forbes 100 Most Powerful Women Includes Tech, Media Titans | Adweek
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Forbes 100 Most Powerful Women Includes Tech, Media Titans

Sheryl Sandberg, Jill Abramson, Marissa Mayer make the cut again

Left: Marissa Mayer, Jill Abramson ,Sheryl Sandberg. | Photo: Getty Images

Forbes’ most estrogen-heavy annual list, The World's 100 Most Powerful Women, is a who’s who of politicians, celebrities, and CEOs. While this year’s Top 5 was heavy on politics (German chancellor Angela Merkel was No. 1) and philanthropy (Melinda Gates at No. 3), plenty of media and tech figures showed up elsewhere in the rankings.

This year’s list contains 13 media names (down from last year’s 14), with Oprah Winfrey ranking as the most powerful media figure (No. 13). Others include New York Times executive editor Jill Abramson (who dropped from No. 5 to No. 19), Condé Nast artistic director and Vogue editor in chief Anna Wintour (she jumped from No. 51 to No. 41), Huffington Post founder Arianna Huffington and Sun Media Group co-owner Lan Yang.

The tech world placed 16 members on the list, including Facebook COO (and Lean In author) Sheryl Sandberg at No. 6, Google SVP Susan Wojcicki, Yahoo CEO Marissa Mayer and Microsoft CFO Amy Hood.

Several of last year’s most powerful women dropped off the list, including NewsBeast’s Tina Brown, (soon-to-be former) Time Inc. CEO Laura Lang, Wikimedia’s Sue Gardner, CNN and ABC anchor Christiane Amanpour and retired Pearson CEO Marjorie Scardino.

Forbes considers three factors in its methodology: money (such as company revenue, income, or GDP, depending on the category), media presence (news hits, TV and radio appearances and social media) and impact (or “the extent of their reach across industries, cultures and countries, numbers of spheres of influence and people they affect, and how actively they wield their power,” according to Forbes).

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