For people that don’t get Tumblr or think it’s just another blogging tool, how do you explain it?
It’s an experience for creative people. But it’s less about people themselves. It’s not like Facebook. It’s for people who are heavily invested in active discovery. We want to help people find little stories no one’s ever heard of.
So why does Tumblr need an editor in chief? Does this mean we’ll soon seen Tumblr the Magazine?
That’s exactly what I do not want to do.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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