Elisa Steele Joins Yahoo as CMO
Yahoo has tapped Silicon Valley marketing veteran Elisa Steele as its new chief marketing officer.
Steele comes to Yahoo from NetApp, a Silicon Valley-based provider of storage systems. There she led corporate marketing, including brand strategy and corporate relations. In the CMO role at Yahoo, Steele will lead brand marketing, corporate communications, public policy and community affairs. She reports to Carol Bartz, Yahoo’s CEO.
Bartz has made reviving the Yahoo brand a top priority since joining the company in January.
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