Nobody likes to be tracked on the Internet, but certain people especially don't like to be tracked—and a digital privacy firm is trying to take advantage of that.
PrivatizeMe—a service that lets internet users make themselves invisible to companies trying to retarget them with ads—is working with Durham, N.C.-based agency Republik to create Twitter ads that target gun owners, porn watchers, government conspirators and those with sexually transmitted diseases. The goal is to remind them all exactly how much digital dirt Big Brother (or at least big brands) might have.
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