Cuban: Print World Needs to Fight Digital Aggregators

Content aggregators and search engines are vampires, and newspapers are the chesty blondes who fall victim to their charms—and ultimately get bitten.

That’s the basic assessment of the traditional media business’ approach to the Internet, according to Mark Cuban. During a keynote address on Tuesday (Feb. 2) at the AlwaysOn OnMedia NYC 2010 conference, the HDNet president/CEO and famed provocateur called for newspapers and magazines to fight back against sites that link to their content.

“Everybody wants to take your content,” said the Dallas Mavericks owner before a room full of media executives gathered at the Mandarin Oriental Hotel in New York.

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