CNN Announces Digital Election Partnership With Facebook

Will include real-time 'I'm Voting' app to track voter commitments

The 2012 campaign is quickly becoming the season of digital partnerships for legacy media outlets. In the latest such mashup, CNN and Facebook announced a partnership aimed at making Facebook the second screen for CNN election coverage.

CNN is no stranger when it comes to experiementing with new technology. It's hard to forget the network's 2008's election night coverage, when CNN's Wolf Blitzer conducted interviews with holographic representations of rapper Will.i.am and CNN correspondent Jessica Yellin.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in