Brides.com to Stream 14 Weddings on Valentine’s Day | Adweek Brides.com to Stream 14 Weddings on Valentine’s Day | Adweek
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Brides.com to Stream 14 Weddings on Valentine’s Day

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Brides.com has invited its users to 14 different weddings next month.

On Feb. 14, Valentine’s Day, the Condé Nast-owned wedding site will stream 14 live weddings set to take place throughout the day at the top of the Empire State Building in New York. The 14 couples planning to exchange vows live on the Web are the winners of a Brides.com sweepstakes dubbed Sky-High Nuptials.

The site has tapped online video technology vendor Mogulus to help facilitate streaming of the live event. Using Mogulus’ tools, viewers will be able to view the 14 weddings from multiple camera angles using the company’s proprietary player.