AOL's ad business was up 20 percent last quarter thanks to its programmatic push and Adapt.tv. CEO Tim Armstrong announced quarterly results today, posting $606.8 million in overall revenue, up 12 percent year over year.
On the ad side alone, sales hit $451.7 million, a 20 percent increase year over year. Most of that growth was thanks to its programmatic ad buying platform, which includes Adap.tv.
AOL's third-party ad business grew 60 percent year over year to $194.3
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