ANA Offers Olive Branch to Icann
ANA proposal would set up "Do Not Sell" TLD list
The Association of National Advertisers offered a small olive branch to the Internet Corporation for Assigned Names and Numbers, just three days before the organization is set to begin accepting applications for new top-level domains.
In an open letter to Icann's board of directors, the ANA proposed a way forward "in the interest of being constructive" suggesting that Icann go ahead with accepting applications this Thursday, but that stakeholders concerned about protecting their brands be put on a temporary "Do Not Sell" list at no cost.
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