Imagine great Black Friday deals, without the midnight lines, the potential for trampling and zero chance of getting in fights with Walmart patrons and employees. It’s Cyber Monday, which is increasingly becoming a marketing tentpole, with deals galore on e-commerce sites, Twitter, Facebook and every other shopping platform on the Web. But Cyber Monday comes on the heels of Black Friday, which itself is starting to get a whole lot more cyber in nature, as more shoppers bring their smartphones and tablets along the way to the register. Here are trends, notable deals, ad blitzes and other oddities worth bookmarking this Cyber Monday.
Gallery: Adweek's Cyber Monday Review
Thanks for signing up! Check your inbox for a confirmation email.
- Yahoo's Marissa Mayer Is Looking for the Ultimate DJ, and Advertisers
- Bloomberg's New Publishing Platform Is 'Like Tinder for Video'
- Why BuzzFeed Is So Good at Finding Millennials Online
- ESPN Sues Verizon Over FiOS' New Custom TV bundle
- Why Showtime’s Happyish Defiled the Keebler Elves
- How the Xbox Shot Its Way Into Gamers’ Hearts
- This Branding Agency Embraces Absurd Concepts to Get That Viral Video
- How Brands and YouTube Stars Are Hooking Up to Reach Millions of Millennials
- 12 Digital Marketing Stats You Should Know From the Last Week
- Snapchat Persuades Brands to Go Vertical With Their Video
- Qualcomm Tries to Humanize Smart Technology With First Branding Campaign
- Ad of the Day: Minute Maid Shows What Children Really Think of Their Parents
- Anti-Littering Campaign Uses DNA to Identify Litterbugs and Put Their Faces on Ads
- Guy Proposes to His Girlfriend Using a Skyscraper and a Million Post-it Notes
- As Dove Debates Beauty, Ram Celebrates Women for Being Strong to the Core
- Meet the British Brand That Gleefully Hates 'Fatties' and Their Sympathizers