Tinaweek or NewsBeast?

It seems like a nutty idea—the idea of Tina Brown’s upstart The Daily Beast merging (an announcement is rumored to come this week) with the venerable, yet failing, Newsweek. The two-year-old Beast has yet to prove it’s a real business while The Washington Post Co. practically had to pay Sidney Harman to take red ink-drenched Newsweek off its hands.

Then again, Newsweek could desperately use an editor, even of Brown’s equivocal stature, and its staff, however diminished, could pump up the Beast’s edit team.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in