Playboy's No-Nudity Revamp Could Mean More Ad Dollars and Higher-End Brands

Magazine may compete with Esquire and GQ

That old line about "reading Playboy for the articles" is about to become a lot more legitimate. This morning, Playboy announced that beginning in March 2016, it will no longer run nude pictures in the magazine. While the move has been attributed to the rise of Internet pornography—after all, who really needs to buy magazines to see naked women in this day and age?—there's another important factor at play: Fewer nudes may mean more advertiser dollars.

The safe-for-work approach has certainly benefited Playboy.com,

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